Idenity, Type Design, Print, Digital

Logotype drawn for the Hawker brand. A condensed typeface made inspired by the heritage forms of the typeface Masquarelo. Stamp designs to be used on packaging and miscellaneous materials. Instagram title slides in the defined colour scheme for the brand. Hawker is a brand which sources and curates vintage objects from central America, utilising this style to also produce original items. The aim of the identity was to capture the illustrative character of the items while retaining a bite and modern relevance. The adaptive style will allow for the ranging styles of the products and its implimentations.